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Blog

Protect your brand with a 360° strategy that combines AI-powered technology and expert human intelligence. Stay ahead of digital threats like counterfeits, phishing, and fraud. Act now before Murphy’s Law strikes!
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March 26, 2025

Murphy’s Law and why businesses chose 360° Brand Protection

Brands face rising digital threats like counterfeits and phishing. A 360° Brand Protection strategy, combining AI and expert insights, is key to tackling Murphy's Law.

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Intellectual property infringements are becoming more sophisticated in parallel to the growth of e-commerce. Here’s what you need to know about brand abuse online.
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COUNTERFEITS
BRAND PROTECTION
August 4, 2021

Intellectual property infringements in a digital world

Discover our guide to intellectual property infringements as we reveal how brand reputation and sales are suffering as a result of counterfeiting and brand abuse online.

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Online marketplaces offering counterfeit products online use techniques, strategies and promotional tools from big brands to develop their own digital marketing strategies.
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COUNTERFEITS
BRAND PROTECTION
July 7, 2021

Promoted rogue content, a new threat on Instagram

Online marketplaces offering counterfeit products online use techniques, strategies and promotional tools from big brands to develop their own digital marketing strategies.

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The more brands invest in advertising to enhance their online sales, the greater the business potential for cybercrime.
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COUNTERFEITS
BRAND PROTECTION
June 9, 2021

What you should know about counterfeits and brand abuse online

The more brands invest in advertising to enhance their online sales, the greater the business potential for cybercrime.

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Amazon Project Zero has already launched across Europe to combat counterfeiting on the company’s e-commerce platform; we assess its scope and limitations.
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COUNTERFEITS
BRAND PROTECTION
May 12, 2021

Amazon Project Zero, the end of counterfeits?

Project Zero is Amazon's latest initiative to combat piracy on its e-commerce platform. since the launch in Europe, we’ve reflected on the program’s scope and limitations.

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